Welcome to my personal brand page where you can learn a little about my training, consulting, and business background.
For over 10 years, I have been largely known as a professional athlete, however, during that time, I have also enjoyed an equal passion for providing sports consulting for individuals and corporations. My sports consulting experience lies in corporate sponsorship, athlete endorsements, and marketing. Prominent business organisations that I’ve worked with include P&G, Visa, Deutsche bank, Chelsea FC, West Ham United FC, Cleveland Cavaliers, and Orlando City Soccer Club. Project briefs have been in the areas of sponsorship activation campaigns, advertising, promotions, community relations, and more.
I have previously spent a considerable amount time coaching/mentoring athletes from amateur to professional. My coaching speciality was within strength & conditioning and bio-mechanical analysis to help decrease injury and improve performance attributes like speed, agility, strength, and mobility.
I have acquired and developed these qualities over a decade of performing and working in sports and business. To compliment my experience, I have earned a series of qualifications and certifications including a bachelor’s degree in Sports Science, a postgraduate masters degree in Sports Business (minor in Business Innovation), and various marketing certifications from the most prestigious sports and business institutions in Europe, Loughborough University.
During my time as an undergrad at Loughborough University, I underwent various research studies in areas like biomechanics, health & exercise physiology, and psychology. In my graduate program (MSc), I narrowed my speciality towards sports management, marketing, sponsorships, sports law, and more. This has culminated to being skilled and experienced in sports performance, as well as the business aspects of the sports environment.